The Return of the Prince - Case Study
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EXTREME MAKEOVER Retail spots for OPSM / Lenscrafters Australia.
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Round II for Bula.
Round II of "Naked without your Bula." was shot by Gordon Ball in Colorado for the 2011/12 ski season. For this round of print, I used a simple framing construct to give Gordon's photography more prominence and to integrate the sequences. The first round of print and it's green-leafy backgrounds, which stood out tremendously in the Ski-press, easily gave way to the Bula green - echoing the world-wide packaging designs in production.
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The "Naked without my Bula" trade-show booth featuring the new packaging and branding.
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Getting crafty
Getting crafty
Material: The box my Mum sent me from Australia and tape.
