It's not always client briefs that get thrown on your desk, often internal processes, messages and even agency events require creative thinking too. From one such brief in 2009, I had one of the best ideas I think I've ever had in advertising - namely, getting Ian 'Turps' Turpie in, to host a Trivia Night at Ogilvy Sydney.
Turps was a simply amazing entertainer and he showed Ogilvy exactly why he was one of Australia's most loved hosts, for so many years. Testimony to his outstanding generosity, he made sure everyone who wanted a photo with him was obliged, and that every beer he was offered, was drained in the company of it's benefactor.
R.I.P. TURPS 1943 - 2012
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